This week, it’s DE&I’s turn to take the spotlight. Or IE&B or DE&IB, depending on your definition.
Four years ago, we defined our company's vision - “The Get-Optimal mission is to create and radically accelerate equitable hiring opportunities for every recruiter and direct employer by increasing the quality and diversity of candidates we help to deliver”. It’s never been more than relevant today.
DE&I stands for diversity, equity and Inclusivity. This one’s a legal requirement in the UK, and whilst it might seem like DE&I are buzzwords, they’ve transcended their moment as the next big thing and are now firmly rooted in any smart recruitment team’s strategy as they attract the broadest range of talent.
As mentioned above, this one’s a legal requirement in the UK. The Equality Act (2010) protects any or prospective workers from discrimination due to nine protected characteristics. That’s age, disability, gender affirmation, marriage and civil partnership, pregnancy and maternity, race, religion or belief and sexual orientation.
You can’t profile your ideal employee using any of these for Job Adverts unless you can actively prove a genuine business need. You can’t, for example, express a preference for a male or female candidate or (even if your vacancy is entirely in Spanish) ask for a Spanish applicant.
Whilst this direct discrimination might be easy to figure out, the Equality Act also protects against Indirect Discrimination, such as all applicants to a job being Northern or asking for an unobtainable level of experience for younger potential employees (i.e. 10+ years).
The average Job Advert posting is over 6.2 years old, and 95% are written with a masculine bias. Job seekers are also consumers - looking for a brief and focused breakdown of what they’re applying for. This also means we must clearly and quickly convey a company’s attitude towards diversity, equity and Inclusion - step in Get-Optimal.com! A DE&I statement at the bottom is the norm, but companies can surely do better.
Get-Optimal can help you improve your job ad performance and the candidates you’re getting with higher-quality applications by bringing in diverse candidates. This is the product we’re looking for!
Our primary mission with our cutting-edge AI is to defend these characteristics and champion equality so all job ads are open and inclusive to the broadest range of potential applicants possible. Pop your Job Description or Job Advert through our SaaS platform (software as a service), and it’ll assess and remove anything that falls under The Equality Act. We also take this one step further, constantly refining our technology to respect the characteristics and remove phrases, words or concepts that might scare off a specific type of people from applying.
Remember, the Job Advert is the first chance to make a good impression. Our technology reduces bias across all protected characteristics, helps you improve SEO, and attracts a diverse pool of candidates from all walks of life.
The more diverse, equitable and inclusive a workplace, the broader appeal its output will have, and the better the business will perform! Perfect!
When you join forces with Get-Optimal, your Job Advert grows wings. Our heart is inclusive candidate attraction - automated, meaning your response rate for open positions will soar by a minimum of 24%. We’ve trained our AI for four years with millions of points of Job Ad data to surface the most critical parts of your Job Ad, saving you time you’d usually use copying from old or plagiarised ads. Our solution also ensures that your job ad meets DE&I standards, so you’ll attract suitable candidates who aren’t dissuaded by how your job is advertised.
Your Job Ad will be returned in a downloadable, editable form. We're also integrated with Bullhorn and Salesforce, so you can drop it into whichever job board or multi-poster you prefer for ultimate reach. We also have some exciting new integrations, features and language capabilities coming down the pipe in 2024.
Ready to utilise AI, be the top choice commercially and win business over less enlightened competitors? Book your demo today and get started with Get-Optimal.
This week, it’s DE&I’s turn to take the spotlight. Or IE&B or DE&IB, depending on your definition.
Four years ago, we defined our company's vision - “The Get-Optimal mission is to create and radically accelerate equitable hiring opportunities for every recruiter and direct employer by increasing the quality and diversity of candidates we help to deliver”. It’s never been more than relevant today.
DE&I stands for diversity, equity and Inclusivity. This one’s a legal requirement in the UK, and whilst it might seem like DE&I are buzzwords, they’ve transcended their moment as the next big thing and are now firmly rooted in any smart recruitment team’s strategy as they attract the broadest range of talent.
As mentioned above, this one’s a legal requirement in the UK. The Equality Act (2010) protects any or prospective workers from discrimination due to nine protected characteristics. That’s age, disability, gender affirmation, marriage and civil partnership, pregnancy and maternity, race, religion or belief and sexual orientation.
You can’t profile your ideal employee using any of these for Job Adverts unless you can actively prove a genuine business need. You can’t, for example, express a preference for a male or female candidate or (even if your vacancy is entirely in Spanish) ask for a Spanish applicant.
Whilst this direct discrimination might be easy to figure out, the Equality Act also protects against Indirect Discrimination, such as all applicants to a job being Northern or asking for an unobtainable level of experience for younger potential employees (i.e. 10+ years).
The average Job Advert posting is over 6.2 years old, and 95% are written with a masculine bias. Job seekers are also consumers - looking for a brief and focused breakdown of what they’re applying for. This also means we must clearly and quickly convey a company’s attitude towards diversity, equity and Inclusion - step in Get-Optimal.com! A DE&I statement at the bottom is the norm, but companies can surely do better.
Get-Optimal can help you improve your job ad performance and the candidates you’re getting with higher-quality applications by bringing in diverse candidates. This is the product we’re looking for!
Our primary mission with our cutting-edge AI is to defend these characteristics and champion equality so all job ads are open and inclusive to the broadest range of potential applicants possible. Pop your Job Description or Job Advert through our SaaS platform (software as a service), and it’ll assess and remove anything that falls under The Equality Act. We also take this one step further, constantly refining our technology to respect the characteristics and remove phrases, words or concepts that might scare off a specific type of people from applying.
Remember, the Job Advert is the first chance to make a good impression. Our technology reduces bias across all protected characteristics, helps you improve SEO, and attracts a diverse pool of candidates from all walks of life.
The more diverse, equitable and inclusive a workplace, the broader appeal its output will have, and the better the business will perform! Perfect!
When you join forces with Get-Optimal, your Job Advert grows wings. Our heart is inclusive candidate attraction - automated, meaning your response rate for open positions will soar by a minimum of 24%. We’ve trained our AI for four years with millions of points of Job Ad data to surface the most critical parts of your Job Ad, saving you time you’d usually use copying from old or plagiarised ads. Our solution also ensures that your job ad meets DE&I standards, so you’ll attract suitable candidates who aren’t dissuaded by how your job is advertised.
Your Job Ad will be returned in a downloadable, editable form. We're also integrated with Bullhorn and Salesforce, so you can drop it into whichever job board or multi-poster you prefer for ultimate reach. We also have some exciting new integrations, features and language capabilities coming down the pipe in 2024.
Ready to utilise AI, be the top choice commercially and win business over less enlightened competitors? Book your demo today and get started with Get-Optimal.
